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New Rolex Watch Collection

Rolex has introduced the newest creations in its Cellini and Oyster collections together along with an in-house certification for its watches. Learn about the Rolex company here. The emblematic Superlative Chronometer designation of the brand has been redefined with a performance criterion which surpasses watchmaking standards and norms.

The collection includes;

The new Oyster Perpetual Cosmograph Daytona

Rolex is introducing another version of its Cosmograph Daytona, this time, in 904L steel. It’s made with a monobloc Cerachrom bezel and developed by Rolex. This latest advancement is a combination of sleek aesthetics and high technology and pays homage to the heritage of the legendary chronograph. Its black bezel is reminiscent of Rolex’s 1965 model which was built-in with a Plexiglas bezel insert. This new Cosmograph Daytona has a Superlative Chronometer certification which was redefined by the watchmaker in 2015 and ensures extraordinary performance when used.


The Air-King preserves the aeronautical heritage of Rolex’s original Rolex Oyster. It comes with a 40 mm cover in 904L steel and features a distinct black dial and a combination of large numerals marking the hours with a bulbous minute scale for directional time readings. The device’s dial is called Air-King in a similar lettering that was built specially for the previous model in 1950.

The new Air-King embodies Rolex’s ties with the aviation industry during its golden. It was an era when progress in airplanes performance persistently expanded humanity’s ability to conquer the skies.


Rolex is introducing a new generation of the classic Oyster Perpetual Datejust which features an updated design placed in a 41 mm case with the Rolex caliber 3235, a drive at the vanguard of watchmaking technology. This new Datejust 41 is available in Everose Rolesor or yellow versions – a blend of 904L steel and 18 CT yellow or even Everose gold – with a broad selection of dials. The Datejust 41 also has the Superlative Chronometer certification which was redefined in 2015 by Rolex and ensures outstanding performance when it is on the wrist.

The Datejust is the epitome of the classic watch due to its unique functions and aesthetics which never become outdated in the fashion industry. Launched in 1945, the device was the foremost self-winding waterproof timepiece wristwatch to show the date in a window by 3 o’clock on the dial. It consolidated all the main innovations that Rolex contributed to the modern wristwatches until then. Aesthetically speaking, the Datejust has traversed eras while holding the enduring codes which today still make it the most recognized and identifiable of watches.


The classic Datejust for ladies is in the line of the Datejust, and the emblematic model has been an axiom for style as well as accurate time keeping ever since its launch in 1945. The initial version of this chronometer was made in the 1950s, and it brought heritage and timeless functionality and elegance in a smaller and more feminine size, perfectly suited to the ladies.


Made with 18 CT Everose gold, the Pearlmaster 39 is also bejeweled with the rarest diamonds. The interpretation showcases the extent of the watchmaker’s expertise in gem-setting. Inside this 39 mm Pearlmaster, the manufacturer combines to expertise to perfection in the art, and urbane gem-setting of the greatest order. The precious watch is also fitted with the new-generation caliber 3235, and backed by about 14 patents, integrating the Chronergy escapement built by Rolex.

The diamonds which are used to grace the Pearlmaster are picked using rigorous criteria and with the finest tradition to ensure intense radiance.


The Day-Date is the brand’s most impressive model and is worn by various heads of state, visionaries, and leaders worldwide. It first appeared in 2015 as a new-generation version, and it comes with an updated design along with a new mechanical movement which offers an exceptional level of performance.

The watch is known as president’s watch, and it was given a bright new dial to celebrate the 60th anniversary of the Oyster Perpetual.

The new Yacht-Master 40

Sleek, sporty and awesome, the Yacht-Master is simple and yet elegant. Waterproof, clear-cut and reliable, this watch of open seas is renowned by its bidirectional rotatable graduated bezel (60 minutes) in 18 CT Everose gold. Its polished graduations and raised numerals stand out clearly in contrast to a matte, sandblasted background. The characteristic bezel – which allows the wearer to compute, for instance, the sailing period between two floats – plays a part in building the unique visual individuality of the model.

The New Oyster Perpetual Explorer

The new Oyster Perpetual Explorer is designed with an entirely luminous display for heightened legibility. The model’s distinguishing 3, 6 and 9 numerals are presently filled with a radiant material releasing a long-lasting blue light, like the hands and hour markers. This exclusive Chromalight display provides exceptional legibility in all conditions. The hands of the watch are also longer and broader for enhanced visual comfort. This new Explorer is an emblem of the privileged relationship between exploration and Rolex. The pioneering spirit pushed Rolex to equip Himalayan expeditions with watches and their observations impacted the development and quest for precision, reliability, and robustness.

The New Cellini

The Cellini Date Cellini Time and Cellini Dual Time are made in 18 CT Everose gold or white in a sleek 39 mm case. The Cellini Time models are built with a restyled white lacquer dial and 12 extended applique hour markers. Cellini Date was given a blue dial with a strap, while the Cellini Dual Time’s range was expanded by a model with a brown strap and dial.